The Best Travel Website Development Company: Unicorn Platform

published on 21 July 2023

As an entrepreneur in the travel industry, you need an online presence to reach customers and grow your business. However, building a website requires technical skills and resources, which can be challenging when you're focused on providing amazing travel experiences. The solution is to partner with a website development company that specializes in the travel niche. They have the expertise to create a stunning website that will elevate your brand and generate more bookings.

Unicorn Platform is the best travel website development company, with over a decade of experience designing and building websites for tour operators, hotels, and travel agencies around the world. Their simple yet powerful drag and drop website builder makes it easy for you to create a professional site without needing to know how to code. With beautiful templates, booking functionality, and a blog to share travel inspiration, Unicorn Platform gives you all the tools to have an impressive web presence. Let their team of designers and developers handle the technical work so you can get back to planning unforgettable trips for your customers.

If you want to learn more about how Unicorn Platform can help you build your tourism website, check out their article on Tourism Landing Pages Made Easy: Introducing Unicorn Platform.

Why Choose Unicorn Platform for Your Travel Website?

As a travel website owner, choosing the right platform to build your site is one of the most important decisions you will make. Unicorn Platform offers superior solutions for travel industry professionals looking to establish an online presence. Here are a few of the key reasons Unicorn Platform should be your first choice for building a travel website:

Unparalleled Design Options. Unicorn Platform provides elegant themes and a drag and drop builder with pixel-perfect design control. You have access to over 100 modern templates tailored to the travel niche with options for tours, hotels, travel agencies and more. Fully customize fonts, colors, page sections and add your own photos and videos. The possibilities for creating a stunning, professional travel website are endless.

Optimized for Conversions. Unicorn Platform’s templates and tools are designed specifically for lead generation and ecommerce. Features like opt-in forms, calls to action, and payment processing are built right in so you can start accepting bookings and selling travel packages immediately. Unicorn Platform also offers marketing integrations to help you connect with your target audience.

Superior Support. As an Unicorn Platform customer, you receive 24/7 support from a dedicated team of professionals. Whether you need help selecting a template, have a technical question about your site or want advice on best practices, Unicorn Platform’s support team is there to assist you every step of the way. Support is available via live chat, email, phone or online ticket submission.

Unparalleled scalability. Unicorn Platform provides powerful infrastructure to support your growing business. Easily add advanced ecommerce features, membership areas, online courses and more as your company expands into new markets. Reliable hosting and unlimited storage ensure fast load times and zero downtime for your travel website.

In summary, Unicorn Platform is the premier choice for building a professional travel website. Powerful design tools, marketing features built for conversions, world-class support and scalability for growth make Unicorn Platform the best platform for your online travel business.

Create a Travel Website Online in Minutes

To build an attractive and high-performing travel website, you need a professional yet easy-to-use website builder. Unicorn Platform is a leading drag and drop website builder platform for travel companies. It offers a simple landing page builder with beautiful templates optimized for travel and tourism.

With Unicorn Platform, you can create a travel website in minutes. Simply:

  1. Select a visually stunning template. Unicorn Platform offers stylish templates featuring large hero images, testimonials, and calls to action that are perfect for travel companies.
  2. Drag and drop to customize. Easily add or remove sections, change fonts, colors, and layouts. Upload your own photos or choose from thousands of free stock photos.
  3. Input your content. Add details about destinations, tour packages, accommodation options, and travel services. Share blog posts, visitor information, and FAQs. Promote special offers and discounts.
  4. Connect your booking system. Integrate with a booking engine or travel agency software to allow visitors to easily book tours, reserve hotels, and purchase tickets directly on your site.
  5. Go live! Once finished customizing, your travel website will be ready to launch. Unicorn Platform will host your site and provide 24/7 support.

With a professional travel website, you can showcase your offerings to a global audience, generate new leads, and increase direct bookings. Unicorn Platform provides an affordable, easy solution for travel startups and established companies alike to build an stunning site in virtually no time at all. Join thousands of satisfied travel businesses powered by Unicorn Platform today!

Add Striking Images and Videos to Your Travel Website

Images

High-quality images are essential for any travel website. Include stunning photos of destinations, landmarks, hotels, and activities. Having a gallery page dedicated to images from locations you cover is ideal. Make sure photos are high resolution, eye-catching, and capture the spirit of adventure.

When choosing and editing photos, consider:

  1. Action shots of people enjoying activities like hiking, swimming or dining. These help visitors visualize experiences.
  2. Landscape and cityscape photos showing the natural scenery and architecture. Wide angle shots that capture the scope and beauty of locations are most effective.
  3. Close-up shots of details like cobblestone streets, tropical flowers or rock formations. These types of photos create visual interest.
  4. Photos of accommodations, lobbies, rooms, pools, etc. Help visitors imagine what staying at featured hotels would be like.
  5. Captions for each photo describing the location and what is pictured. Optimized alt text helps with search engine ranking.

Videos

Video content is crucial for bringing a travel website to life. Some ideas include:

  • Destination highlight reels showing the top sights and experiences
  • Virtual tours of featured hotels and resorts
  • Interviews with locals discussing culture, food, history, and must-see attractions
  • Activity videos like scenic drives, hiking trails, city walking tours, etc.
  • Blogs discussing travel tips, packing advice, recommendations, etc. Conversational videos allow visitors to connect with your brand.

Using a mix of video types provides something for every visitor. Keep videos under 2 minutes for easy viewing and be sure to optimize them for search to increase traffic to your site. Striking visuals paired with compelling content will inspire your audience to embark on exciting new adventures.

Choose From Beautifully Designed Templates on Unicorn Platform

Choose a Design to Suit Your Needs

Unicorn Platform offers beautifully designed templates to choose from for your travel website. With over 100 mobile-friendly templates, you’ll find an option perfect for your unique brand.

Edit and Customize With Ease

The templates are fully customizable so you can create a website that reflects your vision. You can easily:

  • Change fonts, colors, and layout
  • Add your logo and brand assets
  • Include custom CSS or HTML code
  • Upload your own images or choose from thousands of free stock photos

Optimized for Mobile and Search Engines

All templates are responsive, ensuring your site looks great on any device. They are also optimized for search engines like Google, helping people find your website.

Advanced Features to Enhance Your Site

Unicorn Platform provides many features to enhance your travel website:

  • Blog hosting to share updates and stories
  • Online booking to take reservations and payments
  • Email marketing to stay in touch with customers
  • Social media integration to connect with your followers
  • Analytics to gain insights into how people use your site
  • And many more!

Expert Support When You Need It

If you get stuck or have questions while building your site, Unicorn Platform offers support to help. You can:

  • Access video tutorials and documentation
  • Join the online community to ask questions
  • Contact the support team directly for 1-on-1 help
  • Hire an expert to help you with more complex needs

Unicorn Platform gives you the tools and resources to create a stunning, professional travel website. With beautiful templates, powerful features, and helpful support, you'll be up and running in no time. Your dream website awaits!

Showcase Your Travel Services and Products

Showcase Your Best Tour Packages and Deals

As a travel website, you want to prominently feature your most popular and affordable tour packages, travel deals, and special offers. This allows visitors to easily find special rates and discounts for their next getaway. You should include:

  • Eye-catching photos of each destination to capture interest. Include captions with package details like dates, itinerary highlights, and price.
  • List package inclusions such as hotel accommodations, meals, transportation, activities, and amenities. Specify if the package is all-inclusive or not.
  • Highlight any current sales or limited-time promotions. Use time-sensitive wording to create urgency like “48-hour flash sale!” or “Ends this weekend only!”.
  • Share reviews and ratings from past travelers. Social proof from other customers builds trust in your brand and packages.
  • Offer a range of affordable packages at different price points. This way there are options for all budgets, from luxury to budget-friendly.
  • Make it easy to book directly on your site. The fewer clicks to purchase, the more likely visitors will convert to customers.
  • Cross-promote on other pages of your site. Feature top packages on your homepage, category pages, and blog posts. Repeat exposure will keep them at the top of visitors’ minds.

Share Information on Popular Destinations

Educate visitors by providing overviews of trending destinations and locations. You want to establish your company as a trusted resource for travel information. Useful details to include are:

  • Location, climate, geography and highlights. Discuss attractions, points of interest, outdoor activities, culture, food, and history.
  • Best times to visit based on weather, crowds, and events. Give recommendations for each season.
  • Accommodation options from budget-friendly to luxury. Mention areas and neighborhoods that may be convenient for tourists.
  • Estimated costs for food, transportation, and entertainment. Provide a range to help with budgeting for different travel styles.
  • Safety tips and travel warnings. Your goal is to share helpful advice, not deter visitors. Mention any locations or situations to exercise caution without causing unnecessary alarm.
  • Links to additional resources for planning a trip. Reference your blog, videos, maps, packing lists, and other useful content you’ve created.

By educating your audience and establishing your company as a reputable resource, you build trust in your brand which leads to more engagement, shares, links, and conversions. Keep content fresh by regularly updating destination overviews with the latest details, events, news, and travel trends.

Share Engaging Travel Blog Posts and Stories
Share Engaging Travel Blog Posts and Stories

Share Engaging Travel Blog Posts and Stories

To establish your company as a leader in the travel industry, consistently publishing high-quality blog content is key. Writing posts about your niche destinations, experiences, tips and insights helps to build your authority and engage your audience.

Share Stories From Your Travels

If your company offers guided tours or experiences, share stories from your guides and customers. Talk about unique places visited, local cultures experienced, challenges overcome, lessons learned, or tales of adventure. Use vivid language and imagery to transport readers and spark their wanderlust. These authentic tales from the road will resonate most with your followers.

Educate and Inform Your Readers

Publish practical posts on planning, packing, budgeting or navigating complex itineraries. For example, explain how to prepare for a safari in the Serengeti or a multi-country tour of South America. Offer checklists, recommendations and advice from your industry experts. These informative guides establish your company as a helpful resource for travelers.

Highlight Popular or Up-and-Coming Destinations

Profile exciting places your customers can visit on holiday. Discuss the highlights, activities, cuisine, culture and natural attractions that make the destination special. Share photos to bring the location to life. Readers will appreciate learning about trendy new hotspots or rediscovering forgotten gems. Promoting destinations, especially ones you offer tours to, can also boost interest and bookings.

Interview Travel Experts and Influencers

Connect with fellow leaders in your niche to share their stories and insights with your audience. Interview tour guides, hoteliers, restaurateurs or popular travel bloggers and vloggers. Ask them about their experiences, recommendations and predictions for the future of travel. Featuring influencers and experts on your blog builds credibility through third-party validation and exposes your brand to new potential customers.

Using an authentic voice and sharing genuinely useful information with your readers through blog posts and stories will establish your company as a trusted resource in the travel industry. Consistently publishing high quality and engaging content is the key to building a loyal following of customers and fans.

Build Your Email List and Stay in Touch With Visitors

Build an Email List

To stay in touch with your visitors and keep them engaged with your travel website, start building an email list. Offering an email signup form on your site allows visitors to subscribe to receive updates, newsletters, promotions, and other messages from your company.

Collecting email addresses from your target audience is key to establishing an ongoing relationship and driving repeat traffic and sales. Make signup simple by placing a form prominently on your site with an incentive like a coupon code or content download for subscribers. Be transparent in how you will use the emails by including a privacy policy.

Once you have emails, send a welcome message right away to confirm the subscription. Then, establish a regular newsletter schedule, whether weekly, biweekly or monthly. Share blog posts from your site, spotlight destinations or travel deals, or announce sales and promotions. Keep content helpful, entertaining and relevant to your audience’s interests.

Stay Engaged

To stay engaged with your email list and build brand loyalty:

  1. Send personal messages. Address subscribers by name and write in a friendly, conversational tone.
  2. Share behind-the-scenes details. Give readers a glimpse into your company culture or how you source the best deals and destinations.
  3. Ask for feedback. Run surveys to learn how you can improve your site or better serve your audience. Offer incentives for completing them.
  4. Provide value. Share tips, resources and advice for planning memorable trips. Educate your readers and establish your company as a helpful travel expert.
  5. Measure results. Track open rates, click-throughs and unsubscribes to see how your messages are performing. Make adjustments to subject lines or content as needed to maximize engagement.
  6. Offer promotions. Run contests, giveaways and special deals exclusively for your email subscribers. Reward their loyalty and encourage them to share with friends.

Staying in regular contact with your email list through a multi-channel approach is the best way to build lasting relationships with your travel site visitors and keep them coming back. Craft a strategic communication plan and stick to it for the best results. Consistency and value are key.

Get More Bookings and Sales With Unicorn Platform
Get More Bookings and Sales With Unicorn Platform

Get More Bookings and Sales With Unicorn Platform

To increase bookings and sales on your travel website, Unicorn Platform offers powerful features and integrations.

Customize Your Website

Unicorn Platform’s drag and drop website builder allows you to quickly and easily create a custom travel website tailored to your brand. Choose from stylish templates, then add and arrange text, images, videos, maps, and more. You have full control over colors, fonts, and layout. Your website will look professional yet unique.

Offer Online Booking

Allow visitors to book tours, activities, and accommodations directly on your site. Unicorn Platform seamlessly integrates with booking systems like Booking.com, Expedia, and Viator. Customers can view schedules, check availability, and complete purchases without leaving your website. Offering a streamlined booking experience is key to converting visitors into customers.

Build Credibility

Establish your company as a reputable travel brand by adding customer reviews, travel guides, and a blog to your website. Reviews and recommendations from fellow travelers build trust in your services. Informative guides and blog posts demonstrate your expertise in the locations and activities you promote. Content like this ranks well in search engines and keeps visitors engaged on your site.

Stay Connected

Unicorn Platform's email marketing and social media tools help you connect with both current and potential customers. Create drip campaigns to nurture leads, promote new offers, and build loyalty. Post updates, share photos, and start conversations on platforms like Facebook and Instagram. Engaging with your audience across multiple channels will increase brand visibility, drive more website traffic, and ultimately boost your bookings and sales.

Optimize for Conversions

A/B test different versions of your website to determine what layouts, content, and calls-to-action resonate most with your visitors. Make data-driven decisions to improve conversion rates. For example, placing your booking widget prominently at the top of the page or offering a discount code may motivate customers to make a purchase. Continuous optimization is key to success.

Unicorn Platform provides you with the features and integrations required to build a travel website that is both visually appealing and functionally optimized to generate more bookings and increase revenue. With a customized website, streamlined booking, rich content, social media tools, email marketing, and A/B testing at your disposal, you have everything you need to thrive as a travel website development company.

FAQs: Commonly Asked Questions About the Best Travel Website Development Company

What services do you offer?

We offer a wide range of services for travel website development. Our services include:

  • Custom web design: We create a unique website tailored to your brand and travel niche.
  • Content creation: We provide professional copywriting and blogging services to populate your new website with engaging content.
  • SEO optimization: We optimize your website to rank higher in search engines like Google to increase organic traffic and conversions.
  • Social media integration: We can integrate social share buttons and feeds to help you build an engaged social following.
  • Lead capture: We implement lead capture forms and email signup popups to help you grow your email list.
  • eCommerce: We offer eCommerce solutions to allow you to sell travel gear, services, or other products on your website.

How much do your services cost?

Our services range from $500 to $5,000+ depending on the specific solutions required for your travel website. We provide custom quotes based on your unique needs and budget. Some factors that determine price include:

  1. Website type: A basic 4-6 page website will cost less than an advanced eCommerce store.
  2. Design complexity: A simple template-based site will cost less than a custom designed site.
  3. Integrated tools: Adding a blog, email signup forms, eCommerce, etc. will increase the total cost.
  4. Maintenance and support: Ongoing site updates, content creation, SEO, and support plans will add to the total investment.

We aim to provide excellent value for money by giving personal support and high quality results. Our clients find that investing in a professionally built website and digital marketing strategy yields an excellent ROI through increased brand visibility, traffic, and sales.

Do you have any case studies I can see?

Yes, we have case studies available on our website showcasing work we have done for clients in the travel industry. Some examples include:

  • Adventure tours website with eCommerce store and blog.
  • Sustainable travel blog focused on eco-friendly destinations.
  • Website for a travel gear and accessories brand.
  • Luxury travel agency website with custom packages and itineraries.

Please visit our website to view these case studies and see examples of the high-quality work we provide for our clients. We have a proven track record of success in the travel niche and would be happy to discuss how we can achieve similar results for your business.

Conclusion

At this point, you should have a clear understanding of why Unicorn Platform stands out as the best travel website development company. Their simple yet powerful drag and drop builder allows you to create a professional travel website with ease. No coding experience required. With beautiful templates tailored for travel companies, a blog builder, and integrations with the top travel booking platforms, Unicorn Platform gives you everything you need to establish an impressive online presence. Their affordable pricing and excellent customer support make the choice even easier. If you're looking to build a travel website that converts visitors into customers, look no further than Unicorn Platform. A few clicks is all it takes to get started. What are you waiting for? Your new travel website awaits.

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