Drag and Drop Your Way to a Tailwind SaaS Landing Page

published on 18 July 2023

If you find yourself struggling to design an professional landing page that conveys your product's value, you're not alone. For many businesses, especially startups, creating an attractive yet high-converting landing page seems like an insurmountable challenge that requires expensive designers and developers. With Unicorn Platform, you can now drag and drop your way to a beautiful Tailwind CSS landing page in minutes. No coding skills required.

Unicorn Platform is a no-code website and blog builder designed specifically for startups, SaaS companies, and mobile apps looking to quickly launch and iterate on landing pages. With an intuitive drag and drop interface and pre-made templates featuring the popular Tailwind CSS framework, Unicorn Platform enables you to build a stylish landing page from scratch without writing a single line of code. Stop wrestling with HTML and CSS and start building your ideal landing page today with this simple yet powerful no-code solution.

You might also be interested in checking out their article on the easiest way to create a pre-launch app landing page.

What Is Unicorn Platform?

Unicorn Platform is an easy-to-use website builder that allows you to create professional landing pages without needing any technical skills.

  • Unicorn Platform provides pre-designed templates tailored for SaaS and mobile app landing pages that you can customize to match your brand. Simply drag and drop sections to structure your page, then add images, videos, call-to-action buttons, contact forms, and more.
  • Unicorn Platform is a no-code solution, meaning you don’t need to know how to code to build a great looking landing page. The intuitive interface and pre-made elements make it simple to craft an effective landing page to capture leads and drive conversions.
  • All Unicorn Platform landing pages are responsive, automatically optimizing for any screen size. Your page will look professional on desktop, tablet and mobile devices so you can provide the best experience for your visitors no matter how they access your site.
  • Unicorn Platform integrates seamlessly with popular email marketing, analytics and CRM tools so you can capture leads, track conversions, and nurture new contacts. With integrations to Mailchimp, HubSpot, Google Analytics, and more, you’ll have a complete solution for your landing page and beyond.
  • Plans start at $12/month, including unlimited landing pages and leads. For SaaS and mobile apps, an effective landing page is essential to growth, and Unicorn Platform provides an affordable, no-code solution to create a tailored landing experience for your business.

In summary, Unicorn Platform is an easy, affordable landing page builder ideal for startups, SaaS, and mobile apps. With no coding required, you can quickly build professional landing pages, capture more leads, and drive business growth.

Why Use Unicorn Platform for Your SaaS Landing Page?

As a SaaS business owner, you need an effective landing page to convert visitors into customers. Unicorn Platform is the perfect no-code solution for building your Tailwind SaaS landing page. Here are a few reasons why:

  • Drag and Drop Simplicity. With Unicorn Platform’s intuitive drag and drop builder, you can create a polished landing page in minutes without touching a line of code. Simply select pre-designed sections to instantly add hero images, feature lists, pricing tables, testimonials, and more. Change colors, fonts, and images with the click of a button.
  • Mobile-Optimized. Today, the majority of web traffic comes from mobile devices. Unicorn Platform landing pages are fully responsive so your page will look great and function flawlessly on any screen size. Give your visitors a superb experience no matter what device they use.
  • Integrations. Unicorn Platform integrates with many popular SaaS tools like Mailchimp, ActiveCampaign, Zapier, and Slack. Easily connect your landing page to your email marketing service, CRM, automation platform, and team communication app.
  • Affordable Pricing. Unicorn Platform offers simple and affordable plans to fit any budget. For a low monthly cost, you get unlimited landing pages, custom domains, high-performance hosting, and 24/7 support. Why pay more when you can have an elegant landing page for less?
  • Trust and Reliability. Unicorn Platform powers over 200,000 websites with a proven 99.9% uptime record. Your landing page and customer data are in good hands. We use enterprise-level security and the latest technologies to keep everything safe, fast and available. You can count on Unicorn Platform.

In summary, Unicorn Platform is the ideal no-code solution for creating a SaaS landing page that looks amazing, works flawlessly, and converts visitors into happy customers. Give it a try today!

Unicorn Platform's Drag and Drop Builder

Unicorn Platform's drag and drop builder makes it easy to create beautiful landing pages without code.


The Unicorn Platform interface is intuitive and easy to navigate. With a simple drag and drop editor, anyone can build a fully customized landing page in minutes. No HTML, CSS or design skills required.


Unicorn Platform offers full customization of:

  • Page layouts: Choose from a variety of pre-made page layouts or build your own. Add, remove and rearrange sections as needed.
  • Styling: Easily change fonts, colors, spacing and more to match your brand. Apply custom CSS for advanced styling.
  • Content: Add text, images, video, social proof and calls-to-action. Upload your own images or choose from our free stock photo library.
  • Integrations: Connect your landing page to services like Mailchimp, Drip, Zapier and more. Capture leads and send automated emails without leaving Unicorn Platform.


All landing pages built on Unicorn Platform are fully responsive and mobile-friendly. Your page will automatically optimize for any screen size, from mobile to desktop.

Speed and Performance

Unicorn Platform landing pages load extremely fast thanks to our optimized page builder and CDN. Fast loading pages improve user experience and search engine rankings.


Gain insight into how visitors interact with your landing page. Unicorn Platform's built-in analytics provide key metrics like page views, conversion rates, traffic sources and more. See what's working and make data-driven optimization to your page.

In summary, Unicorn Platform is an easy-to-use landing page builder with powerful customization and performance. Create high-converting landing pages that match your brand and help grow your business. Sign up for a free 14-day trial and start building your landing page today.

100+ Tailwind-Styled Blocks and Components

When building your SaaS landing page with Unicorn Platform, you have access to over 100 customizable Tailwind components and blocks. These stylish elements allow you to quickly assemble an attractive landing page with no coding required.

Tailwind Styles

The Unicorn Platform integrates the popular Tailwind CSS framework, providing utility classes that make customizing styles extremely easy. Simply toggle color themes, fonts, border radii, spacing, and more with a click.

Drag and Drop Blocks

Unicorn Platform offers a wide selection of pre-built blocks that you can drag and drop onto your page. These include:

  • Hero sections with eye-catching headlines and subtitles
  • Feature sections highlighting your product's benefits
  • Pricing tables showcasing your plans and pricing
  • Testimonial sections with glowing reviews from your happy customers
  • FAQ sections answering common questions about your SaaS
  • Contact form blocks for capturing leads
  • And many more

Fully Customizable

While the blocks come pre-styled, you have full control over the content and appearance. Easily edit text, swap out images, change colors, and modify layouts. You can also combine multiple blocks on a single page for a unique look.

Responsive Design

All pages and blocks you build with Unicorn Platform are fully responsive, automatically adjusting to look great on any screen size. You don't have to worry about optimizing for mobile—the platform handles it for you.


Unicorn Platform also integrates with popular SaaS tools like Mailchimp, Zapier, and Google Analytics. Connect your landing page to these services in just a few clicks to enable email capture, automation, and analytics tracking.

With a library of stylish, customizable components at your fingertips, Unicorn Platform makes designing an attractive SaaS landing page a breeze. In just a few minutes, you can assemble a high-converting landing page to help you gain more customers and grow your business.

Crafting Your Tailwind SaaS landing page
Crafting Your Tailwind SaaS landing page

Crafting Your Tailwind SaaS landing page

To craft an effective Tailwind SaaS landing page, there are several key steps to keep in mind. By following these best practices, you can create a landing page that resonates with your target audience and converts visitors into customers.

Choose a Clear Value Proposition

The value proposition is the primary message you want to convey to visitors about how your product or service solves their needs. Distill your value proposition down to one sentence and use it prominently on your landing page. For example, “Unicorn Platform is an easy drag and drop website builder requiring zero coding skills.”

Focus on Benefits, Not Features

Rather than listing the features of your SaaS, focus on articulating the key benefits to your customers. For example, instead of “drag and drop page builder with 100+ templates,” say “Build a professional website in under an hour without writing a single line of code.” Benefits sell; features don’t.

Use Visuals to Demonstrate Value

Include images, graphics, videos or interactive demos to help visitors visualize how they will benefit from your SaaS. An image of your software interface or a short video showing how it works can convey value much more effectively than words alone.

Keep Your Message Simple

Have a clear call-to-action, typically a signup or free trial button, prominently displayed at the top of your page. Get to the point quickly by keeping paragraphs short, around 2 to 3 sentences. Use bullet points and headings to make information easy to digest. Your goal is to communicate your key points as simply as possible.

Provide Social Proof

Include testimonials, reviews, logos of well-known clients or media mentions to build credibility and trust. Statistics, case studies and customer stories are also highly persuasive forms of social proof for SaaS landing pages.

A/B Test for Optimization

Regular A/B testing of different versions of your landing page will help you optimize conversion rates over time. Test different headlines, copy, images, form placements, and calls-to-action to determine which resonate most with your audience. Make incremental improvements based on the results.

For more guidance on creating high-converting landing pages, especially for beginners, check out this article on the Unicorn Platform blog: Beginner's Guide to Creating High-Converting Landing Pages. With the right mix of a compelling value proposition, benefit-focused copy, visuals, simplicity, and social proof, you can create a Tailwind landing page that drives more signups and sales for your SaaS business. Continuous testing and optimization of your landing page will help boost your conversion rates and achieve your key performance indicators.

This addition seamlessly integrates the link and offers readers a valuable resource for creating high-converting landing pages, particularly for beginners, while optimizing the article for SEO.

Generating Leads With Conversion-Centered Design

To generate more leads and conversions with your Tailwind SaaS landing page, focus on conversion-centered design. This means optimizing your page for the desired action, whether that’s signing up for a free trial, booking a demo, or purchasing a product.

Clear Call-to-Action

Have a single, prominent call-to-action (CTA) button above the fold on your landing page. This should be the main action you want visitors to take. Make the CTA button large, contrasting in color, and contain compelling copy like “Start Your Free Trial” or “Book a Demo Now.”

Minimal Distractions

Keep your page clean and minimal. Remove any links or buttons that don’t lead to your CTA. Limit notifications or widgets that could distract visitors. The only interactive elements on your page should be your CTA button and navigation. Focus your visitor’s attention on one goal.

Social Proof

Include testimonials, case studies, or media mentions to build credibility and trust. Feature logos of well-known companies that use your product. Add stats on total customers, revenue generated, or problems solved to demonstrate your success.

Engaging Copy

Use an informal yet professional tone in your copy. Address the visitor directly with “you” and “your.” Focus on the key benefits and value propositions of your product. Tell a story and make an emotional appeal. The copy should flow logically from one section to the next, with each paragraph building on the overall narrative and ultimately driving the visitor to take action.

Responsive Design

With more people accessing the web via mobile devices, your landing page must be fully responsive. All content should be easy to read and navigate on any screen size. Your CTA button should be prominently placed above the fold, no matter the viewport. A responsive design will ensure your page is accessible and effective at converting leads across devices.

Following these best practices for conversion-centered design will optimize your Tailwind landing page and turn more visitors into leads for your SaaS business. Focusing on a clear call-to-action, minimal distractions, social proof, engaging copy, and a responsive design will drive higher conversions and accelerate growth.

A/B Testing Your Way to Optimal Conversion Rates
A/B Testing Your Way to Optimal Conversion Rates

A/B Testing Your Way to Optimal Conversion Rates

To optimize your Tailwind landing page and achieve the highest possible conversion rates, A/B testing different elements is key.

Test Headlines and Copy

Your headline and copy introduce visitors to your product or service and compel them to take action. Test 2-3 different headlines and introductory paragraphs to see which resonates most with your audience. Look at click-through rates to determine the winner.

Vary Form Placements

If your landing page includes a signup form, try placing it in different locations - at the top of the page, midway down, or at the bottom. See where visitors are most likely to complete the form. Central or bottom placement often works well as visitors have had time to learn about your offering.

Image Selection

Compelling images that emotionally connect with visitors can significantly impact conversions. Test different images, graphics or hero shots in the same location on your page. Choose images that best represent your brand and highlight key benefits.

Social Proof

Add social proof like customer reviews, testimonials, case studies, or media mentions to build credibility and trust. Try displaying these in different areas and formats (short vs long-form, quotes vs stories) to see which is most persuasive.

Pricing Plans

If you offer multiple pricing tiers, test promoting different plans as your “recommended” or “most popular” option. You may find lower or higher price points convert better depending on your audience and product.

Call-to-Action Buttons

Your CTA buttons urge visitors to sign up, subscribe, or purchase. Test different button colors, sizes, shapes, and copy to determine the combination that is most effective. Orange and red buttons often stand out, but blue can also perform well.

Continuous A/B testing and optimization is the key to maximizing your landing page conversion rates. Try making one change at a time, running tests for at least a week to gather sufficient data, and then implementing the winning variation. With consistent refinement, you'll achieve the optimal balance of elements to turn your landing page visitors into customers.

Integrating Your Landing Page With the Rest of Your Marketing Stack

Once you've built your Tailwind landing page, it's time to integrate it with the rest of your marketing stack. This will allow you to track how visitors are engaging with your page and optimize it for better conversion rates.

Connect With Your Email Service

Link your landing page to your email marketing service (e.g. Mailchimp, Drip, ConvertKit) to capture visitor emails and add them to your mailing list. You can embed email signup forms directly on your page or link to a dedicated signup page. Email is still one of the most effective ways to stay in touch with potential customers and drive conversions.

Install Analytics Software

Add analytics software like Google Analytics to monitor how people are interacting with your landing page. Track key metrics such as page views, bounce rates, time on page, and conversion rates. Look for any pages with high bounce rates or low time on page and make improvements. See which CTAs and content are most effective at capturing visitor interest. Analytics provide the insights you need to optimize your landing page for the best results.

Integrate With Your CRM

If you use a customer relationship management (CRM) system like Salesforce or HubSpot, connect it to your landing page. When visitors submit a CTA like requesting a demo or free trial, their information will automatically populate in your CRM, allowing your sales team to follow up in a timely manner. A CRM also enables you to attribute sales and customers back to the specific landing page that converted them.

Set Up A/B Testing

A/B testing different versions of your landing page is one of the best ways to improve conversion rates. You can test things like different headlines, CTAs, images, or content layouts. See which variation gets the most conversions over a set period of time. The “winning” version of the page can then replace your current landing page. Repeat A/B testing regularly to continue optimizing.

In summary, integrating your Tailwind landing page with the rest of your marketing technology stack is key to gaging its effectiveness and making data-driven optimizations. When your landing page is connected to tools for email marketing, analytics, CRM, and A/B testing, you have a powerful combination for driving more conversions and sales.

Free SaaS Tailwind Landing Page FAQs

What is Tailwind and why should I use it?

Tailwind is a utility-first CSS framework that can help you rapidly build custom user interfaces. It is a highly customizable, low-level toolkit that gives you all the building blocks you need to build bespoke designs without any annoying opinionated styles you have to fight to override.

How much does Tailwind cost?

Tailwind is free and open source. It will always be free and open source.

What are the requirements to use Tailwind?

To use Tailwind, you'll need:

  • A modern web browser (Chrome, Firefox, Safari, Edge)
  • A text editor (VS Code, Atom, Sublime Text, etc.)
  • HTML and CSS knowledge
  • Optional: Some JavaScript knowledge for Tailwind UI components

How do I install Tailwind?

You can install Tailwind via npm or Yarn. We recommend Yarn:

yarn add tailwindcss

Then you'll need to generate your tailwind.config.js and postcss.config.js files:

npx tailwindcss init

How do I compile Tailwind's CSS?

To compile your Tailwind CSS, run:

npx tailwindcss build src/styles.css -o dist/styles.css

This will generate your dist/styles.css file with all of Tailwind's utility classes.

How can I customize Tailwind?

Tailwind is highly customizable. You can modify colors, spacing, sizes, breakpoints, and more by editing your tailwind.config.js file.

Some examples of customization options include:

  1. Adding new colors
  2. Removing existing colors
  3. Changing spacing scale
  4. Adding new breakpoints
  5. Removing components

The possibilities are endless! Tailwind is meant to be customized to suit your needs.

To re-build your CSS after making config changes, simply re-run:

npx tailwindcss build src/styles.css -o dist/styles.css

Your updated styles will be in the dist/styles.css file.


You have now seen how easy it is to build a stylish SaaS landing page with Unicorn Platform. In just a few minutes, you were able to choose a template, customize the copy, imagery, and colors to match your brand, and have a mobile-optimized landing page ready to start converting visitors into customers. The days of relying on developers or learning complex web design tools are over. With this simple yet powerful drag and drop builder, anyone can create a professional landing page to help their business take off. Why wait? Sign up for a free Unicorn Platform account today and start designing your own tailwind SaaS landing page right away. The sky's the limit!

Read more

Make your website with
Unicorn Platform Badge icon