As the leader of a startup in the travel industry, you know how important an effective landing page is to convert visitors into customers. When people search for flights, they expect a simple, intuitive booking experience. If your site is confusing or cluttered, you risk losing potential customers to competitors.
Using a landing page builder like Unicorn Platform allows you to create a sleek, customized flight booking page in minutes without any coding required. With their drag and drop interface, you have full control over the layout, images, text, and other elements to match your brand. Integrate your booking form and payment processor to start accepting reservations right away.
A high-converting landing page is key to success in today's fast-paced digital world. With Unicorn Platform, you have an easy-to-use tool to build a stunning flight booking page that will capture leads and boost your sales. Stop losing customers to a poor user experience and start optimizing your conversions. Check out their article on choosing an Airbnb landing page template for more inspiration and tips. Build your landing page today.
Sign Up for a Free Trial of Unicorn Platform
To get started building your flight booking landing page, you'll first need to sign up for a free trial of Unicorn Platform.
- Go to unicornplatform.com and click the "Start Free Trial" button. Enter your email address and a password to create your account.
- Once you've confirmed your email, you'll be taken to the Unicorn Platform dashboard. This is where you can create new landing pages, view analytics, upgrade your plan, and more.
- For now, click "Create New Landing Page" to begin designing your flight booking page. You'll be presented with pre-made templates to choose from to speed up the design process. Select the template named "Service Features" which works well for SaaS and booking sites.
- The template will load all the elements you need to highlight your service, including:
› An eye-catching header image to represent your brand
› Spacious section to outline your key features and benefits
› Pricing or booking table to display your offers prominently
› Testimonial section to build credibility and social proof
› Call-to-action button to convert visitors into customers
Using the intuitive drag and drop editor, you can easily customize the template by:
- Uploading your own images
- Modifying the text, colors, and fonts
- Adding, removing or rearranging sections
- Embedding booking forms, videos, maps, and more
In just a few minutes, you'll have a professional landing page to start promoting your flight booking service and turning visitors into customers. Be sure to publish your page and start driving traffic to quickly see the results!
Choose a Flight Booking Landing Page Template
To build an effective flight booking landing page, selecting an appropriate template is key. As a professional web designer using Unicorn Platform, you have several template options to choose from:
- Basic Flight Booking Template: This simple yet polished template provides a minimalistic design ideal for highlighting your flight booking CTA. With a clean layout, soothing color scheme, and large hero image, this template lets your booking form take center stage. For those wanting a straightforward template to get started quickly, the Basic Flight Booking Template is an excellent choice.
- Modern Flight Booking Template: For a stylish landing page, the Modern Flight Booking Template is a sophisticated option. Featuring a contemporary font, geometric shapes, and bright accent colors on a neutral background, this template has a polished appearance perfect for premium flight booking services or travel startups. The multi-column layout also allows you to prominently showcase your brand and mission to build trust with visitors.
- Ultimate Flight Booking Bundle: For maximum customization, the Ultimate Flight Booking Bundle provides three templates in one package. Choose between the Minimal, Luxe or Vintage templates, each with their own unique style. Or, mix and match elements from multiple templates to create a hybrid design tailored to your brand. With the Ultimate Flight Booking Bundle, you have flexibility and control over every detail of your landing page.
Using the Unicorn Platform, designing an attractive flight booking landing page is simple. With an array of stylish templates, customization options and easy drag and drop features, you can quickly build a landing page to capture leads and drive more bookings for your business. By selecting a template suited to your brand and goals, you’ll be well on your way to creating a high-converting landing page using this user-friendly platform.
Customize the Header and Navigation
To customize the header and navigation on your Unicorn Platform flight booking landing page, follow these steps:
Select a Header Style
Choose from multiple header styles like centered logo, left aligned logo, or transparent header. A centered or left aligned logo header works well for most landing pages. Select a header style that aligns with your brand and the overall page design.
Add Your Logo
Upload your company logo to display in the header. For the best quality, use a PNG or SVG file that is at least 200x50 pixels. Your logo helps establish your brand identity and build trust with visitors.
Create Navigation Links
Set up the primary navigation for your landing page. Add links to important pages like "Home", "About", "Contact", and your product or service pages. For a flight booking site, you may want links for "Flights", "Hotels", "Cars", and "Deals". Position the navigation at the top of the page so visitors can easily move between pages.
Include Secondary Navigation (Optional)
Consider adding a secondary navigation bar with links to popular flight destinations, airlines, or travel types like "Business Class Flights" or "First Class Upgrades". This makes it simple for visitors to find what they need quickly. You can place secondary navigation under the header or in the page footer.
Review and Save
Review how the customized header and navigation look on your landing page. Make any final changes to the header style, logo, or navigation links as needed. When you are satisfied, save your changes.
Following these steps will allow you to create a customized header and navigation for your Unicorn Platform flight booking landing page. An effective header helps establish your brand image, while clear navigation makes it easy for visitors to explore your site.
Select Background Images and Colors
To create an eye-catching flight booking landing page, selecting the right background images and colors is crucial. Carefully choose photos and a color scheme that reflect the overall mood and experience you want to convey to visitors.
Select Background Images
Select 2-3 large, high-quality photos to use as background images on your landing page. Images of airplanes, airports, city skylines or landscapes can help set the scene for a travel booking site. For the top half of your page, choose an image that is predominantly blue, as research shows blue is associated with trust and security.
Choose a Color Palette
Next, pick 2-3 main colors and 2-3 accent colors to use throughout your page. For a travel site, blue and green are natural choices that evoke calmness and growth. You might choose a blue for your header and call-to-action buttons, with green as an accent color for bullet points or icons. Use a tool like Coolors or Adobe Color Wheel to generate a complementary palette. Keep in mind the contrast between your colors to ensure all text remains readable.
Apply Your Branding
- Add your company logo and include brand colors in your chosen palette for consistency.
- Use the same font family across your page for headings, content and buttons. A simple sans-serif font works well for most travel sites.
- Apply your color palette and background images throughout your page, from the header and footer to inner sections.
- Ensure all interactive elements like buttons, links and icons also follow your styling for a cohesive look.
An esthetically pleasing color scheme and strategic use of background images helps establish the right first impression, sets the tone for your service and builds trust with visitors. Carefully crafting the visual details of your landing page creates an enjoyable user experience that keeps people engaged and nudges them closer to conversion. With the perfect blend of branding, images and colors, you'll have a flight booking page ready for takeoff.
Add Your Unique Value Proposition
To build an effective flight booking landing page, you need to highlight your unique value proposition to convince visitors to book with you.
Clearly State How You Stand Out
Explain how your flight booking service is superior to competitors. For example:
- Do you offer lower fares or price matching? Mention your affordable rates and price guarantee.
- Do you provide exceptional customer service? Highlight 24/7 support and a user-friendly booking experience.
- Do you service niche destinations or routes? Feature any specialty flights to set you apart.
- Are your tools and interface innovative? Discuss any cutting-edge features for finding and booking flights.
Share Specific Benefits
Tell visitors exactly what’s in it for them if they book with you. For example:
- Save money and get the best deals. We search hundreds of airlines and sites to find the lowest fares.
- Save time with our streamlined booking process. Find and book flights in just a few clicks.
- Feel confident in your choice. We have a price match guarantee and 24/7 support before, during and after your trip.
- Gain peace of mind. We are an accredited business with secure payment processing to keep your information safe.
Provide Social Proof
Include testimonials, ratings, reviews and other credibility indicators to build trust in your service. For example:
- Display star ratings and number of reviews from trusted sites like Google, Facebook and Yelp.
- Share quotes from happy customers discussing their experience booking flights with you.
- Note any awards or certifications you have received for your flight search and booking platform.
Issue a Strong Call-to-Action
End by urging visitors to start searching for and booking their next flight. For example, say something like:
Don’t waste another minute searching elsewhere. You won’t find better deals or an easier booking experience. Start planning your perfect getaway today!
This approach will help you create an effective flight booking landing page that persuades visitors your service is the superior choice for their travel needs. Focusing on your key differentiators, benefits, social proof, and a compelling call-to-action will convert more website visitors into loyal customers.
Showcase Your Flight Booking Landing Page
Once you’ve built your flight booking landing page, it’s time to showcase it to the world. Here are some tips to make a great first impression:
Choose an Appealing Design Theme
Select a theme that evokes the feeling of travel and adventure. Some options include:
- Vibrant colors like teal, orange and red
- High-quality travel images as the page background or header
- A clean, minimalistic style with plenty of white space
- Fonts that are easy to read like sans serif choices such as Lato, Open Sans or Raleway
Highlight Your USP
Explain your unique selling proposition (USP) - the key benefits that set you apart. For example:
- 24/7 customer support via phone, email and live chat
- Price match guarantee to find the lowest fares
- Curated travel deals and the latest flight sales
- User-friendly booking platform to quickly and easily book the perfect flight
Include Persuasive Copy
Write compelling copy that convinces visitors to book their next flight with you. Mention things like:
- An easy, straightforward booking process
- Your company's experience and expertise in the travel industry
- Testimonials or reviews from happy customers who loved using your service
- Any current flight sales or deals to entice the visitor to search and book a trip right away
Optimize for Conversions
Make it simple for visitors to become customers. Place a prominent call-to-action (CTA) button like "Search Flights Now" above the page fold. Include lead capture forms for email newsletters or sales. Ensure fast page load times, mobile-friendliness and follow SEO best practices.
With an attractive, user-centric design, persuasive copy, and a clear path to conversion, your new flight booking landing page will take off in no time. Continually test and optimize to improve customer experience and increase sales.
Include Social Proof and Testimonials
To build trust and social proof on your flight booking landing page, include testimonials and reviews from real customers. These help to establish your credibility and reassure visitors that others have had a positive experience using your service.
Gather Genuine Testimonials
Reach out to happy clients and ask if they would be willing to provide a testimonial for your landing page. Offer to highlight their company or service in return. Make it easy for them by sending a sample they can modify. Feature photos along with the testimonials to put a human face to the reviews.
Curate Reviews from Third-Party Sites
Check sites where your company is listed to find authentic reviews from customers. Reach out and ask permission to republish positive reviews on your landing page. Be transparent that the reviews were originally posted elsewhere. Using reviews from independent sites builds additional trust since they are clearly not filtered or curated by you.
Share Stories and Case Studies
Write a few short stories or case studies highlighting how your service benefited certain clients. Describe their challenges, how you solved them, and the outcomes and results. Use lots of visuals like photos, graphs, and statistics to bring the stories to life. These in-depth examples help visitors see how they could also achieve success using your flight booking platform.
Display Impressive Stats and Numbers
Feature impressive statistics and metrics on your landing page like number of flights booked, happy customers served, years in business, star ratings, or on-time performance rates. Large, attention-grabbing numbers establish your experience and authority. Back up statistics with the sources and dates to give them more credibility.
Social Media Follower Counts
If you have a large number of followers and engaged fans on social media platforms like Facebook, Instagram, and Twitter, display your follower counts prominently on the landing page. High follower numbers indicate your popularity and the trust others have in your brand. Link to your social profiles so visitors can connect with you on their preferred networks.
In summary, including genuine testimonials, curated reviews, case studies, impressive statistics, and social media follower counts on your flight booking landing page help to build trust and credibility for visitors. With social proof from real clients and customers, you establish your authority and experience, giving visitors the confidence to book their next flight through your service.
Add a Call-to-Action
To encourage visitors to take action on your flight booking landing page, you'll want to include a strong call-to-action (CTA). A CTA prompts people to do something, like book a flight, contact you, or sign up for a newsletter.
Design an Effective CTA Button
For a flight booking page, a primary CTA button like "Book Flight" or "Find Flights" is ideal. Make the button large, bright, and eye-catching. Place it prominently at the top of the page, in the center or aligned right.
Use action-oriented language for the CTA button text, such as:
- Book Now
- Get Started
- Find Flights Today
Include Strong and Urgent Copy
Surround the CTA button with compelling copy that inspires people to take action. For example:
"Amazing deals won't last. Book your getaway today!"
Or
"Take off on an unforgettable trip. Discover flights at unbeatable prices—but hurry, fares won't stay this low for long!"
Offer an Incentive (Optional)
You can also consider offering an incentive for people who book, such as:
- A discount code for 10% off flights
- 500 bonus reward points
- Complimentary travel insurance on bookings over $500
The incentive gives people an extra reason to click the CTA button. Be sure to prominently display any details about the offer near the button.
Track and Optimize
Use an analytics tool to see how people interact with your CTA. Look for the click-through rate and conversion rate (how many people actually book flights). Make changes to the button color, text, placement or surrounding copy to improve performance over time. A/B testing different versions of your CTA can help determine the most effective approach.
With a prominent, action-focused CTA button, compelling copy, and possibly an enticing incentive, you'll turn more of your flight booking landing page visitors into customers. Paying close attention to how people respond and making ongoing optimizations will help achieve the best results from your call-to-action.
Landing Page FAQs: Using Unicorn Platform
Using Unicorn Platform to build your flight booking landing page provides several advantages. This simple yet powerful drag and drop website builder offers an intuitive user experience, allowing you to create an attractive landing page efficiently and effectively.
Access to Premium Templates
Unicorn Platform offers professionally designed templates specifically tailored for flight booking websites. These templates feature eye-catching images, interactive maps, and built-in forms to capture customer information. You can choose a template that matches your brand and then customize it as needed.
Integrated Booking System
Unicorn Platform features a fully integrated flight booking engine. You can connect the booking engine directly to major flight data aggregators to display live flight data, fares, and availability. Customers can search for and book flights directly on your landing page.
Lead Generation Tools
Unicorn Platform's landing page templates include lead capture forms to generate sales leads from your website visitors. You can add fields to capture customer contact information, travel dates, origin and destination airports, and any other relevant data. Leads are automatically organized in your Unicorn Platform account for follow-up.
Mobile-Friendly and Optimized
Unicorn Platform uses a responsive design framework to ensure your landing page looks great on any device. The builder also optimizes pages for search engine ranking, including meta tag generation, URL structuring, and more. Your mobile-friendly landing page, paired with solid SEO, will drive more organic traffic and conversions.
Analytics and Insights
Unicorn Platform provides built-in analytics to track how visitors are engaging with your landing page. See statistics like page views, conversion rates, and lead capture to gain valuable insights into the performance and effectiveness of your page. Use these insights to make data-driven improvements to increase conversions and sales.
With a simple yet powerful website builder like Unicorn Platform, you can quickly launch an attractive, optimized landing page for your flight booking website. Take advantage of useful features like professionally designed templates, an integrated booking engine, lead capture forms, and analytics to boost traffic, leads, and conversions.
Conclusion
As you have seen, Unicorn Platform makes it easy to build custom landing pages like this stylish flight booking page example. With its simple yet powerful drag and drop page builder, you have full control and flexibility over the design, content, and functionality of your landing pages. Whether you want to create a product launch page, service page or online course page, Unicorn Platform provides the tools to build high-converting landing pages to achieve your business goals. Sign up for a free trial today to start creating your own landing pages and experience how Unicorn Platform can take your business to new heights. The sky is the limit!
